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HOMESTEAD: Bill Bradley's Upromise



Former U.S. Senator and Presidential candidate Bill Bradley has sent out a 
recent email listing his recent activites, including a plan to help families 
save for education:

"And, I recently helped kick off an exciting new venture called "Upromise",
a way for parents and relatives to increase savings for the college
education of their children.  Upromise's strategy is simple: 1) make it
easy for parents and families to open tax-deferred college saving
accounts; 2) convince America's best-known companies to contribute a
percentage of their customer's spending to those accounts; and 3) create a
way for extended families to pool their purchases and savings for a
child's benefit. To date, AOL, AT&T, Borders, Citibank, Century 21,
Coca-Cola, CVS, ExxonMobil, Fidelity Investments, General Motors,
McDonald's, Salomon Smith Barney and Toys"R"Us have announced their
participation.

"At the family level, Upromise's impact could be staggering.  A family with
children and family income of $58,000 can save more than $20,000 over 15
years.  That same family now owns only $12,900 in financial assets.  In
other words, a family can exceed -- through Upromise contributions alone
-- the financial assets it would currently own through savings.  For more
information about Upromise, you can visit its website at
http://www.upromise.com.";

Another variation on the them of helping people save and build assets.

Alan Zundel
For the Public Good
http://www.publicgood.org